Top 3 Affiliate Summit East 2011 Sessions To Attend

Fresh off the heels of attending Shareasale Think Tank 2011, I am already planning for the next conference I will be attending this year: Affiliate Summit East 2011.

It is the premier conference on Affiliate Marketing and as a veteran of a previous one, I just cannot wait to go back. It will also be my first time in the Big Apple, as Affiliate Summit East takes place in New York City August 21-23, 2011.

In my opinion here are the Top 3 Affiliate Summit East 2011 Sessions to attend:

• Taking Advantage of Seasonality in Affiliate Marketing
  Session 2a
  Location: Room 1
  Date: Sunday August 21
  Time: 12:30pm-1:30pm 

  Learn how affiliate managers and affiliates can work together to maximize earnings during seasons and also extend sales throughout the year. Includes holidays, sports, bridal, graduation, and more.

  Experience level: Intermediate
  Target audience: Merchants/Advertisers
  Niche/vertical: Trends

  • Todd Farmer, CEO, PerformStreet Media (Twitter @toddfarmer) (Moderator)
  • Kristen M. Grace, Affiliate Marketing Manager, BuyCostumes.com | Celebrate Express (Twitter @kristengrace)
  • Tricia Meyer, Owner, Sunshine Rewards (Twitter @sunshinetricia)

  (This Session is Open to Gold, Platinum, and Diamond Pass Holders Only)

• SEO Clinic
  Session 3a
  Location: Room 1
  Date: Sunday August 21
  Time: 2:00pm-3:00pm

We will review websites owned by members of the audience (that they choose to have reviewed) to identify SEO issues they have and tell audience members how they can fix them. 

Experience level: Beginner, Intermediate
Target audience: Affiliates/Publishers, Merchants/Advertisers
Niche/vertical: Search Engine Optimization

• Rae Hoffman-Dolan, CEO, Sugarrae (Twitter @Sugarrae) (Moderator)
• Michael Gray, President, Atlas Web Service (Twitter @Graywolf)
• Kenny Hyder, Founder, Hyder Media (Twitter @kennyhyder)

(This Session is Open to Gold, Platinum, and Diamond Pass Holders Only)

• Not Getting Enough Sales and Leads?
  Session 6a
  Location: Room 1
  Date: Monday August 22
  Time: 2:00pm-3:00pm

During this session, you’ll learn how to optimize your sites to convert traffic into sales and leads. You’ll also learn the psychology behind why people buy and how you can take advantage of it. 

Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Conversion

• Derek Halpern, Founder, Social Triggers, Inc (Twitter @DerekHalpern)

(This Session is Open to Platinum and Diamond Pass Holders Only)

It was hard narrowing my choices down to three. You can check out the rest of the Affiliate Summit agenda to see the rest of the sessions. You will need at least a Gold pass to attend two of the sessions as they are on Sunday and a Diamond or Platinum pass to attend most of the sessions on Monday and Tuesday. You will want to register soon as Affiliate Summit always sells out.